Highlights
- Optimal nutrition from meal replacements made with premium ingredients
- Cash flow positive; increased gross profit by +140% in 2019
- $3M yearly revenue; $381 rev./customer primarily from subscription model
- 3.59 LTV/CAC; increased gross margins 13 points to 45% in 2019
- Huge potential in $18B+ industry where leaders sell poor-quality products
- Update: demand increase and stable supply chain amidst COVID-19 situation